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Edinburgh's business hotspots

30th April 2007

New research from the Vodafone UK Working Nation series reveals a seven point blueprint for prospering in the face of increased competition – and the research goes further to show that the blueprint is epitomised by small growing businesses in the city of Edinburgh.

Across the UK, Edinburgh was found to have the highest proportion of people working for successful businesses, with respondents 25 per cent more likely to work for a growing business than the national average (76 per cent compared with 61 per cent). Edinburgh’s employees are also among the most satisfied in the UK – 55 per cent of employees say they are satisfied or very satisfied in their current role, and 61 per cent say their company has lower than average staff turnover.

The happiest people currently at work in the UK – the people that manage and work for the UK’s most successful companies* - say that their places of work are commonly adhering to seven clear principles:

 - Lead, don’t follow
 - Take risks, don’t be cautious
 - Innovate
 - Diversify
 - Keep a clear single identity
 - Adopt new technologies and ideas early
 - Follow a long term strategy.

The strongest exponents of the seven traits were found to be small businesses that have been trading for four to five years and have between 10-50 employees. They are also from Scotland. Regionally, Edinburgh is the hotspot of business success, with respondents from the Scottish capital 25% more likely to work for a growing company than the national average.

For further information and where to obtain the full report and all previous reports in the Working Nation series can be downloaded from the Vodaphone website.

© Edinburgh Brand 2012